A Comprehensive Dotcom Secrets Review – Dotcomsecrets Funnel Video
Welcome to my review of Dotcom Secrets – Dotcomsecrets Funnel Video
DotCom Secrets is a detailed crash course in online marketing. It’s the culmination of Russell Brunson’s 10+ years of building his own multimillion-dollar companies online and also his experience assisting countless other individuals develop effective companies.
If you have actually spent any amount of time in the world of web marketing, then you’ve most likely come across Russell before. He’s authored a couple of books already as well as has built the fastest-growing non-venture-capital-backed SaaS business– ClickFunnels.
If you want to be successful marketing online, you should definitely look into ClickFunnels. They make it very easy to try before you buy with a 14 day free trial.
Brunson is the real deal, and so is DotCom Secrets It’s full of real, workable steps for building and also growing any kind of firm online. No gimmicks, no fluff.
Why DotCom Secrets?
Given the previously mentioned facts concerning customer behavior and also the general direction of advertising and marketing as well as business, understanding and also mastering marketing in the digital space has actually ended up being vital.
Business that wish to survive, expand, and also prosper now and also into the future should comprehend how to reach and sell to individuals online.
It’s that simple.
Even if the sale takes place in digital space, or at the very least partially in digital space, doesn’t suggest you are required to rethink every little thing you know about sales and also marketing. Much of the tried and true sales principles that have actually been made use of since businesses first existed are still being used effectively, however they are being combined and also hybridized to optimum effect for the digital frontier.
From crossover sales to marketing online one-for-one, there are numerous special tools, strategies, as well as techniques specific to the online landscape that improve fundamental sales concepts.
This blend of the old and also the new is at the foundation of what constitutes web marketing as we understand it today, and it is the emphasis of Russell Brunson’s DotCom Secrets.
If you want to achieve success online, you have to understand what these methods are as well as exactly how to use them.
Russell Brunson really did not invent most of the approaches as well as strategies in the book, nor does he assert to. You can discover informative products that likewise describe a lot of the subjects he offers in DotCom Secrets.
None of these other products, nonetheless, present the details in such an easy-to-follow layout as DotCom Secrets. In a lot of cases they also do not take such a holistic approach.
In DotCom Secrets, Brunson links all the small information that make up an effective online firm, while additionally making certain the reader never forgets the big picture: exponential business growth.
Not just does he break down just how existing organisations successfully market and also sell their items online, he provides a step-by-step plan for you to replicate it within your very own organisation. It has actually been my experience that this is the area where numerous similar guides most importantly fall short. They concentrate on concept and fall short on workable information.
In short, if you intend to learn just how to market online– be it physical products, electronic items, coaching, or in-person solutions– you merely HAVE to read this book.
A look inside DotCom Secrets
Section 1: Ladders as well as Funnels
To begin the book Russell introduces you to the idea of the value ladder. This is a visual mapping of all the products/services you can offer to your desired client, in rising order of price.
Preferably, you would like to sell individuals your finest, most costly item right? Yet it’s not likely somebody would certainly buy that from you if they really did not know who you were yet.
With a value ladder, you can offer something to individuals at a lower price point, where they are a lot more happy to pull out their wallets.
After that as soon as you show the value you can in fact provide, you’ll obtain a specific percent of customers climbing your ladder to buy your a lot more costly, yet much more value-packed items.
Russell after that presents the idea of a sales funnel. This is the online process you need to setup to have clients ascend the degrees of your value ladder.
This is simply a fast introduction as rest of the book enters into even more detail concerning the strategy and psychology for developing out your sales funnels.
Section 2: Your Communication Funnel
The next section is all about connecting with your target market.
First, Russell discusses developing an Attractive Character.
This is everything about developing an online personality that will certainly draw in people to you and aid you build a following.. These are your loyal fans who will be the ones to hurry out to get your products.
There are 4 elements you need for an attractive character:
- Having a backstory
- The capacity to speak in parables
- Having the ability to share your character flaws
- Is a polarizing figure
Russell goes into detail regarding each and also shares several instances to help you to recognize what he indicates.
The second half of the chapter describes 2 of the most effective e-mail advertising and marketing approaches for keeping your list engaged.
The first is called the Soap Opera Sequence. Its function is to aid you bond your new leads with your attractive character. The crucial idea behind this sequence is to keep each email flexible and also entertaining.
By doing this your subscribers will wish to open every one of your e-mails.
Russell shares one of the 5 e-mail soap opera sequences that he makes use of, as well as he discusses his thinking behind each email so you can adapt them to your very own series.
The following email approach is the Daily Seinfeld Sequence. These are the emails you need to be sending out to keep your relationship with your subscribers.
Since if you don’t connect with your list on a regular basis, they are going to forget about you as well as your future marketing initiatives will lower in effectiveness.
What makes the daily Seinfeld emails work is that they are entertaining. So each email is 10% material and 90% entertainment. Begin doing this and you will see your open rates, click rates, as well as conversations drastically be boosted.
Section 3: “Funnelology”
The 3rd section of DotCom Secrets is everything about funnel principles and the methods behind an effective funnel.
One of the important factors that Russell stresses right here is that you should not start from scratch when producing a funnel. It’s very likely that people in your target market have actually currently created effective sales funnels. So utilize their experience when creating your very own.
To do this, Russell highlights the 5 aspects of any kind of effective campaign, and also he teaches you just how to reverse engineer your competitor’s funnels.
Next off, Russell goes into the 7 stages of a funnel.
Here’s a quote from Russell that highlights why you need to understand each stage:
” The real difference between having a six-, seven-, or even eight-figure business is whether you understand the phases of a funnel and can successfully monetize the different points along the line”
Among my greatest takeaways in this section was the value of setting up a pre-frame. To maximize your success, you need to effectively establish your site visitor’s state of mind before every step of your sales funnel.
To do this, you will need to understand your web traffic’s temperature level so you can produce the appropriate pre-frame bridge.
After that you need to qualify your subscribers, customers as well as your VIP customers (the big spenders!).
Recognizing (and carrying out) all these actions will certainly help you get the value possible from each customer, while additionally supplying them maximum value.
The tail end of this section, Russell goes over the twenty-three building blocks of a funnel. He compares developing a funnel to playing with a collection of lego blocks.
So developing a funnel for your company is a matter of mixing and matching the various blocks with each other.
Section 4: Funnels as well as Scripts
Section four is the actual gem of the book. This is where Russell goes into detail about a few of his finest sales funnels.
We learn the psychology he uses behind each funnel as well as just how they function. Then, most useful of all, he supplies you with fill in the blank design templates so you can execute each funnel for your own business.
He also reviews the certain guidelines he uses for structuring the best One Time Offer (OTO). This is necessary because the OTO’s are where you actually make the true benefit from your funnel.
The 7 funnels he goes into are the:
- Two Step– Free plus Shipping Funnel
- Self Liquidating Offer Funnel
- Continuity Funnel
- The Perfect Webinar Funnel
- Invisible Funnel Webinar
- Product Launch Funnel
- High Ticket, 3 Step Application Funnel
These funnels are based on Russell’s own real-world experience with them.
As an example, the Two Step- Free plus shipping funnel is the precise very same funnel he makes use of to offer DotCom Secrets (as well as ClickFunnels) himself.
It’s type of amusing. He built a funnel to offer ClickFunnels, using ClickFunnels.
Section 5: ClickFunnels
The last section of DotCom Secrets is essentially a short ad for ClickFunnels. As stated previously, it’s the software application for developing the kinds of sales funnels that Russell has actually been showing you in the book.
So … Should I Read It?
If you have actually been interested enough to read this much, then this book is for you.
If you currently are or will in the future be offering things and discovering clients/customers from the internet (i.e., practically all organisations), then the answer is an unwavering YES. Yes, this book is for you. If you read nothing else before you begin offering online, read this book.
Russell Brunson’s insight isn’t restricted to living in between the covers of DotCom Secrets either.
He additionally provides links to totally free electronic resources that assist visitors internalize and also act upon the concepts offered in the book.
Packed with extremely consumable graphics, funnel plans, sales scripts, and evergreen methods, this publication has come to be a (dog-eared) staple of the miniature collection of business books I keep on a shelf alongside my desk.
Most importantly, you can get a free copy (simply pay shipping) straight from Russell Brunson at the web link listed below. He’s not going to be providing this book for free for life, so make certain you claim your copy prior to they are all gone– or before he begins charging what this book is truly worth.
It deserves keeping in mind that Brunson isn’t distributing a PDF or a digital copy of his fantastic book. It’s a physical copy that you can touch and also hold. You can write in the margins, photocopy the photos, and also highlight crucial passages.
The Bottom Line
The bottom line is that DotCom Secrets is amazing. It is all info and no frills. The writing style is succinct as well as organized and the accompanying graphics are extremely understandable and also are “crafted for instantaneous recall.”
This book is a valuable tool. Marketing as well as sales in digital spaces can appear so frustrating. There are many moving pieces as well as variables that a book like DotCom Secrets that understands the madness in such an useful way actually stands apart from the crowd.
Thank you for reading my review of Dotcom Secrets – Dotcomsecrets Funnel Video. If you’re interested to get a copy, click here to obtain your free copy.